Privacy policy
Your data, handled plainly.
What we collect, why, and what you can ask us to do with it. Last updated 20 October 2026.
Who we are
Mediatattva is a brand of Fortune Ventures. When this policy says "we" or "us", it means Fortune Ventures, trading as Mediatattva.
- Registered address: Fortune Ventures, BH Road, Tiptur, Karnataka, India
- Head office: JP Nagar, Dollars Colony, Bengaluru 560078, Karnataka, India
- Contact: hi@mediatattva.com
What we collect
- When you request a growth call: your name, work email, store URL, monthly revenue range, and anything you choose to write in the note.
- When you join The Growth Ledger: your email address.
- When you email us: your message and the details in it.
- When you visit the site: basic technical data your browser sends, such as pages visited, device type and approximate location, used only in aggregate to improve the site.
We don't ask for payment details on this site, and we don't collect sensitive personal data.
Why we use it
- To reply to your call request and prepare for the call.
- To send The Growth Ledger, only if you subscribed. Every issue has a one-click unsubscribe link.
- To run and improve this website.
- To meet legal and accounting obligations if we work together.
If you're in the UK or EU, we rely on your consent for the newsletter, and on our legitimate interest in replying to enquiries you send us.
Who we share it with
We never sell your data. We share it only with the service providers that help us run Mediatattva, such as website hosting, form handling and email delivery, and only as much as they need to do that job. They may store data outside your country, including in the US or India, under appropriate safeguards.
How long we keep it
- Call requests: up to 24 months, unless we start working together.
- Newsletter: until you unsubscribe.
- Client records: as long as the law requires.
Your rights
You can ask us to show you the data we hold about you, correct it, delete it, or stop using it. You can withdraw consent at any time. Email hi@mediatattva.com and we'll respond within 30 days. Depending on where you live, you may also complain to your local data protection authority, such as the ICO in the UK.
Cookies
This site doesn't use advertising cookies. If we add analytics, we'll use a privacy-friendly tool or ask for your consent first, and update this page.
Changes
If we change this policy, we'll update the date at the top of this page.
The newsletter
The Growth Ledger.
A short weekly email for founders of Shopify wellness brands. One thing that's working right now, explained simply, and how to use it in your brand.
- What's working in ads this week, and why.
- What buyers ask before they order, and how to answer.
- One small test you can run in your brand.
Free. Unsubscribe in one click. See our privacy policy.
Coming up in the Ledger
- 01Why your best ad stops working, and what to do before it does
- 02Great ROAS, falling profit: how both can be true
- 03The one question every gut-health buyer asks
- 04Standing out when fifty brands sell the same ingredient
- 05Why buyers decide in 8 seconds
Written for founders in nutricosmetics, beauty from within, gut health, brain and mood, hormone health, functional wellness, healthy ageing, active nutrition, functional food and drink, and Ayurveda and herbal.